Designer’s eye.
Make the complex feel clear.
Get the model right, then shape the interface around it. Good design gives people a clear next step.
Designer’s eye. Builder’s hands. Operator’s math.
- Years building
- 12Since Bunz, July 2014
- Roles held
- 6From CPO to first design hire
- Acquired
- 1Buy with Impact, by a top-10 bank
- Ships in
- End to endFigma, React / Next.js, Vue / Nuxt, TypeScript, PostgreSQL and Ruby on Rails
I’m a design engineer who likes getting close to a problem. Sometimes that means a conversation. Sometimes a prototype. Sometimes opening the editor and building the thing.
I care about how a product feels, how it works, and whether it makes sense as a business. I’m drawn to useful, ambitious ideas, especially in healthcare, climate and finance.
My path runs from leading product at Bunz, to co-founding Buy with Impact (acquired by a top-10 bank), to being Wrapbook’s first design hire, to designing production tools and then leading enterprise product at name hidden while the company passed $200M ARR.
The résumé, shared one-to-one
Builder’s hands.
Close the gap between idea and shipped.
Design and engineering are one conversation. I move between the two so the intent survives into production.
Operator’s math.
Care about the business, too.
Activation, retention and recurring revenue show whether we’re making something worthwhile. I design with them in view.
From the sketchbook.
Explorations published on Dribbble, from fintech wallets to carbon auctions.
Twelve years, mapped.
One bar per role, each ending in what it’s known for.
- BunzChief Product OfficerJul 2014 – Oct 2017500k+ users
- ConsultingProduct designOct 2017 – Aug 2018Hurrier, Paytm and others
- Buy with ImpactCo-founderDec 2017 – Apr 2020Acquired by a top-10 bank
- Paytm CanadaProduct + Design LeadAug 2018 – Dec 2019Team 15 → 150+
- WrapbookFirst design hireJun 2020 – Jun 2021Late seed → Series B
- name hiddenSenior Product DesignerSep 2022 – Apr 2026$200M+ company ARR
What each role was about.
name hidden
Senior Product Designer
Designed in-browser production tools and the workflow data that automated them, then billing and growth; led enterprise product in the final year. Worked from discovery through execution as the company exceeded $200M ARR.
Wrapbook
Senior Product Designer · first design hire
Built the in-house design system, implemented frontend components in Ruby on Rails, and hired the second product designer. Joined at late seed; the company reached Series B by departure.
Buy with Impact
Co-founder · acquired
Designed and built mobile-first climate-fintech experiments around merchant-funded rewards. Buy with Impact was acquired by a top-10 bank.
Paytm Canada
Product + Design Lead
Helped launch Paytm in North America, improving consumer retention funnels and building processes as the local team grew from 15 to more than 150.
Independent consulting
Product design
Helped Toronto teams launch and scale products, including Hurrier, Akira, Shoebox, ThinkResearch and Paytm.
Bunz
Chief Product Officer
Led a team of four developers, two QA specialists and another designer. The consumer product grew to more than 500,000 users across over 250 cities.
2013
OCAD University
BFA in Integrated Media